ADVERTISING COPY INFLUENCE ON CONSUMER'S MESSAGE RECALL (A CASE STUDY OF MTN PRINT ADVERTISINGIN BORI METROPOLIS)  

2021-10-22
This research investigated the advertisement copy influence on consumer message recall. A study of MTN print advertisement in Bori metropolis.

SOCIAL RESPONSIBILITY COST AND PERFORMANCE OF LISTED OIL FIRMS IN NIGERIA  

2021-10-23
This study investigated social responsibility cost and performance of listed oil firms in Nigeria from 2011-2020. An ex post facto research design was employed through secondary panel data were obtained ...

SOCIAL MEDIA AND MANAGEMENT OF COVID-19 INFORMATION IN NIGERIA (A STUDY OF PORT HARCOURTCITY LG.A)  

2021-10-23
This study was designed to evaluate the Role of social media in management of Covid 19 information in Nigeria, with special reference to Port Harcourt City LGA. In achieving this, ...

COMMUNITY JOURNALISM AS CATALYST FOR THE RURAL DEVELOPMENT OF NIGERIA (A CASE STUDY OF RADIO NIGERIA, HEARTLAND FM OWERRI L.G.A, IMO STATE  

2021-10-23
Community Media represent a crucial input in development processes, playing an important role in democratization, social struggles and awareness raising. It is community owned, peoples oriented and less profit driven.

STORE BRAND & PURCHASE INTENTION OF STUDENTS IN KENULE BEESON SARO-WIWA POLYTECHNIC, BORI.  

2021-10-23
This study empirically examined the relationship between store brand and purchase intention of student in Kenule Beeson Saro-Wiwa Polytechnic, Bori.

NTERNATIONAL TRADE AND ECONOMIC GROWTH IN NIGERIA  

2021-10-23
The main objective of this study is to find out the relationship between international trade and economic growth in Nigerian. The study adopts the expost facto research design.

BROADCAST MEDIA CONTENTS AND RURAL COMMUNITIES DEVELOPMENT RIVERS STATE (A CASE STUDY OF ELELENWO COMMUNITY IN OBIO/AKPO LOCAL GOVERNMENT AREA, RIVERS STATE)  

2021-10-23
The study examines the impact of broadcast media contents on rural community development in Elelenwo Community, Obio/Akpor Local Government Area in Rivers State. The purpose of the study amongst others ...

ADVERTISING COPY INFLUENCE ON CONSUMER'S MESSAGE RECALL (A CASE STUDY OF MTN PRINT ADVERTISING IN BORI METROPOLIS)  

2021-10-23
This research investigated the advertisement copy influence on consumer message recall - A study of MTN print advertisement in Bori metropolis.

THE IMPACT OF MONEY MARKET INSTRUMENT ON ECONOMIC GROWTH IN NIGERIA  

2021-10-24
This work examines the impact of money market on economic growth of Nigeria. The study specifically, ascertain the relationship between Treasury bills (TB), Treasury Certificate (TC), Banker Acceptance (BC), Certificate ...

THE STATE IMPACT OF TELEVISION MEDIUM AS A PROPAGANDA TOOL BY GOVERNMENT (A STUDY OF RSTV, PORT HARCOURT)  

2021-10-24
This study is aimed at evaluating the impact of Television Medium as a Propaganda tool by State Government (A study of RSTV, Port Harcourt). In achieving this, the researcher adopted ...