IMPACT OF MARKETING RESEARCH ON PROFITABILITY OF A BUSINESS ORGANIZATION  

2022-08-16
The study focused on the impact of marketing research on profitability of a business organization (a study of Sidi & Sons Super Market Kaduna). The objective of the study were ...

EFFECT OF PUBLIC RELATIONS TOWARD PATRONAGE OF FAST FOOD COMPANIES  

2022-08-16
The study examines the effects of public relations towards patronage of fast food companies. This research work intends to examine the roles of public relations towards patronage of fast food ...

THE IMPACT OF STRATEGIC PLANNING ON FINANCIAL PERFORMANCE OF SMALL AND MEDIUM SCALE ENTERPRISE  

2022-08-16
Strategic planning process determines the long-term objectives of an organization by developing and implementing decisions is critical for the survival of most institutions. Financial performance of small and medium scale ...

IMPACT OF INFORMATION AND COMMUNICATION TECHNOLOGY IN MODERN DAY BANKING SYSTEM OF FIRST BANK  

2022-08-16
This study examined “impact of information and communication technology in modern day banking system of First Bank Plc, Bida Road, Kaduna”. The study was prompted to: evaluate the impact of ...

IMPARETIVES OF DEVELOPING MANAGEMENT SKILLS AMONGST EMPLOYEE OF SMALL AND MEDIUM PRINTING ENTERPRISE IN KADUNA METROPOLIS  

2022-08-17
The achievement of the profit-making goal of any business depends on the productivity of the employee or personnel at its deposal. Proper use of Management skills leads to effective and ...

ASSESSING THE IMPACT OF FACILITY LAYOUT FOR ENHANCING ORGANIZATIONAL PRODUCTIVITY (A STUDY OF MOTHERCAT CONSTRUCTION COMPANY KADUNA  

2022-08-22
The project work is aim at to assess the essence of facility layout in enhancing organizational productivity with specific focus on Mothercat construction company. Research question are draw up which ...

PROFITABILITY AND DIVIDEND POLICY OF DEPOSIT MONEY BANKS IN NIGERIA  

2022-08-22
This study investigated the relationship between financial performance and dividend policy for a sample of fifteen deposit money banks quoted on the Nigeria Stock Exchange between 2010 and 2019. The ...

THE EFFECTIVENESS OF ADVERTISEMENT IN MARKETING OF AUTOMOBILE (A STUDY OF PEUGEOT AUTOMOBILE NIGERIA, KADUNA)  

2022-08-23
The study is centered on the effectiveness of advertisement in marketing of Automobile products of Peugeot Nigeria, Kaduna. The target population of thee research involve 360 management staff & company ...

CORPORATE SOCIAL RESPONSIBILITY AND FINANCIAL PERFORMANCE OF QUOTED CONGLOMERATES IN NIGERIA  

2022-08-23
The research objective was to examine the impact of corporate social responsibility and financial performance of quoted conglomerate in the Nigerian Stock Exchange. This study used ex-post facto research design. ...

AUDIT QUALITY AND EARNINGS MANAGEMENT OF LISTED CHEMICAL AND PAINTS FIRMS IN NIGRERIA  

2022-08-24
This study examines the relationship between audit quality and earnings management in the Nigerian chemical and paints sector over a period of seven years (2014-2020).The management of earnings was measured ...