THE IMPACT OF SELECTED GOVERNMENT POLICIES ON PERFORMANCE OF SMALL AND MEDIUM ENTERPRISES IN BWARI AREA COUNCIL ABUJA, NIGERIA  

2025-01-03
Globally, the role of government in enterprise development is expected to be in the form of providing enabling business environment, promulgating appropriate policies, formulation of suitable schemes, provision of valuable ...

SERVICE QUALITY AND CUSTOMER SATISFACTION IN SELECTED HOTELS IN ABUJA MUNICIPAL AREA COUNCIL  

2026-03-01
The main purpose of the study was to examine service quality and customer satisfaction in selected hotels in Abuja Municipal Area Council. The specific objectives of the study were to ...

NOU242380718.pdf  

IMPACT OF STAFF MOTIVATION ON EMPLOYEE PRODUCTIVITY (A STUDY OF FIRST BANK ABUJA  

2025-12-24
This study was conducted to investigate the effect of staff motivation on employee productivity using First Bank Abuja as a case study. The purpose of the study was specifically to ...

INFLUENCE OF ORGANIZATIONAL CHANGE AND ITS EFFECT ON EMPLOYEES’ PRODUCTIVITY: A PRELIMINARY STUDY OF FIRST BANK OF NIGERIA PLC, LAGOS, NIGERIA  

2025-07-01
This study was designed to analyze the effects of organizational change on Employee’s performance in the banking sectors with special reference to First Bank of Nigeria Plc, Lagos, Nigeria. The ...

CHALLENGES OF HUMAN CAPITAL DEVELOPMENT IN NIGERIA AND ITS IMPACT ON SOCIO-ECONOMIC GROWTH: A CASE STUDY OF FEDERAL CAPITAL TERRITORY ADMINSTRATION, ABUJA, 2022 – 2024 )  

2025-09-24
Nigeria's economic productivity, limiting its global competitiveness, adversely affecting health outcomes The study investigated the multifaceted challenges confronting human capital development (HCD) in Nigeria and its impact on socio-economic Growth, ...

EFFECTS OF MARKETING STRATEGIES ON NEW PRODUCT PENETRATION IN NIGERIA: A STUDY OF EMZOR PHARMACEUTICALS  

2025-01-11
The successful penetration of new pharmaceutical products into competitive markets is largely determined by the effectiveness of marketing strategies employed by firms. This study examines the effects of marketing strategies ...

THE INFLUENCE OF HUMAN RESOURCE POLICIES ON EMPLOYEE PERFORMANCE IN FEDERAL CAPITAL DEVELOMENT AUTHORITY (FCDA), ABUJA.  

2025-12-01
This study examined the influence of human resource (HR) policies on employee performance in the Federal Capital Development Authority (FCDA), Abuja. The need arises following the issue of inconsistent systems ...

Entrepreneurship and Cultural Dynamics in Nasarawa State: A Perspective of Entrepreneurial Success Factors Applying Hofstede’s Aultural Dimensions (Power Distance, Collectivism, Masculinity  

2025-05-24
This study examines the entrepreneurship and cultural dynamics in nasarawa state,focusing on three cultural dimensions: power distance, collectivism, and masculinity. A survey research design was adopted, with a determined sample ...

INFLUENCE OF STRATEGIC MARKETING ON THE PERFORMANCE AND GROWTH OF SELECTED SMES IN ABUJA  

2026-02-01
This study examined the effect of strategic marketing practices on the performance and growth of Small and Medium Enterprises (SMEs) in Abuja, Nigeria, focusing on market segmentation and targeting, positioning ...